We had a good laugh when our point of contact at Ciranda mentioned one of our first hurdles: two owners with very different aesthetic preferences will give final sign-off. One is from Brazil, loves bold colors, vibrant energy (he’s been spotted wearing red pants and purple socks to the office). The other prefers white, light, natural, clean design (she created an airy on-site company yoga/meditation studio).
We’re pretty sure they would be fantastic on an episode of House Hunters.
Our teams agreed on a white canvas with pops of brightness throughout, light and elegant animations, and an emphasis on the products and process using prominent imagery. Our intention with the design was to demonstrate Ciranda’s story of quality and fair practices, while balancing two unique aesthetic preferences.