A clean and engaging approach that makes the brand buzz.
The HiveBoxx design vibe is clean, playful and urban. They had a few branding elements in place, like a cool logo and a start to some graphic design. We refined the overall elements, then created a truck wrap, signage, t-shirts, patch, stickers, guides, booklets and more to ensure that each customer and employee touch point felt fresh and fun. It took a few iterations to get everything just right. But hey, the t-shirts are so hip that you’ll want to order one even if you’ve never set foot in the 98101.
Part of the HiveBoxx mission is to contribute to efforts to save the bee population. Proceeds are donated with every purchase, so the bee became an integral part of the design. Patterns, icons and the color palette were designed and selected to reinforce this aspect of the business.
The colors, icons, typography and vibe were applied throughout the design of the website. We used imagery that depicts the real life emotion of unpacking your sentimental treasures and exploring your new home without hassle. Keeping consistent with the light, playful vibe created a feeling that transferred to their services. You can tell your move is going to be less hassle and more enjoyable.